We Have one aim:

Promoting positivity through cycling

This broad mission statement is no accident. We want to be as open, inclusive and accessible as possible. We will collaborate with anyone and everyone to spread wheel good vibes. The possibilities are endless and the potential is limitless.

Our Community Interest Company was born out of Williams Cycles, a family bike shop that has been serving the cycling community since 1904. At the core of Wheel Good Vibes CIC is a group of keen and passionate riders with a genuine love for cycling. 

“Life is like riding a bicycle. To keep your balance, you must keep moving.” 

Albert Einstein